Backstage with Aveda: Loris Diran

Backstage at the Loris Diran show during NYFWM I met up with Jon Reyman from Aveda. He explained what the inspiration for this year's Fall/Winter 2016 show. Jon described their hair as Old-school-Greaser-Fifties but a little more modern. In order to achieve this look they used Men's Firm Hold Gel and then Men's Pomade to give some shine, texture and make it look a little more greasy.

Jon Reyman with Walter Derrig

and Brian Altemus

Photography- Phillip Van Nostrand

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